Red tones are having a serious moment this season, and burgundy hair color is one of the boldest, coolest ways to embrace the trend. Not for the faint of heart, burgundy takes everything that makes red stand out—eye-catching, flattering, and unique—and elevates it to the next level. With a subtle nod to ’90s vibes, this shade still feels completely modern thanks to the growing popularity of red hues. If standard coppers feel too natural, burgundy is the perfect way to make a statement.

What Is Burgundy Hair Color?

Burgundy, often called dark red hair, “is a rich shade blending deep red and purple tones, offering a wine-like hue that distinguishes it from typical browns or brunettes,” explains Jennifer Korab, celebrity hairstylist and founder of Renaissance Salon & Spa. “It’s versatile, complementing all skin tones—cooler burgundy suits fair skin, balanced shades enhance medium tones, and warmer burgundy pops on darker complexions.”

Choosing the Best Burgundy Hair Color for Your Skin Tone

One of the best things about burgundy? It flatters nearly every skin tone. From Dove Cameron and Dua Lipa to Ho-yeon Jung and Cardi B, this rich red works for everyone. “This color works on all hair types—from straight to coily—and all skin tones,” notes Maxine Salon colorist Lauren Mildice.

The secret is to match your undertones. Shvonne Perkins, master colorist and lead educator at Madison Reed, suggests looking at your makeup preferences. “If you love violet lipsticks, blue eyeliners, or black mascara, you’ll shine in blue- or violet-based reds. If your makeup leans golden or rosy, warmer reds with copper undertones are ideal,” she says.

How to Get Burgundy Hair

You don’t always need to bleach to achieve burgundy. Brown or black hair bases are perfect for creating deep red shades. “This multidimensional color works beautifully on brunettes, adding warmth, depth, and a creative edge,” says Korab. “Burgundy can be worn in highlights, lowlights, or all over for a striking, luminous effect.”

Maintaining Your Burgundy Hair

While less high-maintenance than fiery reds, burgundy still needs care to keep it vibrant. “Use color-safe shampoos like Pureology Hydrate Shampoo, and refresh tones with Moroccanoil Color Depositing Mask in Bordeaux,” advises Korab. “These products help maintain richness between salon visits.”

Feeling inspired? Whether you want a subtle tint, full saturation, or a creative ombré, there are countless ways to rock burgundy this season. Here are 30 of the coolest burgundy hair ideas for every hair type and texture:

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1. Chocolate Burgundy

A perfect choice for dark-haired folks wanting a red twist. This shade mixes brunette with a red wine undertone, ideal for highlights or balayage.

2. Burgundy Red

Vibrant and warm, perfect for those with warm undertones. Works beautifully on natural brunettes without pre-lightening.

3. Burgundy Balayage

A creative take with dimension and depth, like Priyanka Chopra Jonas’ look. Perfect for a modern, vibrant style.

4. Burgundy Plum

Cooler skin tones shine in plum or violet undertones. A daring, deep shade that stands out.

5. Burgundy Cherry

Bright, universal, and versatile—works on any skin tone. Extensions in this shade can add instant drama.

6. Burgundy Gloss

Ideal for low-maintenance beauty. Adds shine and depth without commitment.

7. Eggplant Burgundy

Bold purple-red perfect for cooler skin tones. Works well on textured hair.

8. Brunette Burgundy

A subtle blend that adds depth to naturally dark hair with minimal upkeep.

9. Red Wine Burgundy

Sophisticated and bold—think Mary J. Blige. Perfect for strong, confident statements.

10. Hint of Red

A soft auburn gloss warms up brown hair for a subtle red effect.

11. Classic Burgundy

Bright and bold, equally red and violet—a timeless, statement-making shade.

12. Bright Burgundy

Soft yet adventurous, perfect for those seeking vibrancy without intensity.

13. Burgundy Spirals

Deep burgundy makes curls pop beautifully.

14. Touch of Red

Warm brown with subtle red undertones for a low-commitment change.

15. Dark Auburn

Brown-based, easier to maintain than traditional dark burgundy, but equally striking.

16. Deep Red

A bold, sophisticated red that goes beyond natural tones.

17. Burgundy Melt

Highlights in varying lightness create a multidimensional burgundy look.

18. Cinnamon Swirl

Red-brown shade with subtle highlights for natural warmth.

19. Cranberry Red

Bright, deep red perfect for braids or locs.

20. Flannel Hair

Brown-red mix with multiple tones for a modern, dimensional finish.

21. Burgundy Afro

Light burgundy pairs beautifully with full, voluminous curls.

22. Fiery Auburn

Extra red for a vivid take on burgundy.

23. Deep Ruby

Lived-in red with dark roots and brunette undertones, wearable every day.

24. Red Velvet

Pair deep red hair with wine-toned outfits for a luxurious look.

25. Major Burgundy

A deep, striking shade—Gigi Hadid’s Met Gala hair is the perfect example.

26. Sangria Spice

Rich wine-red shades for bold, standout hair. Maintain with minimal washing.

27. Auburn Pops

Red strands woven through brown hair for subtle dimension.

28. Burgundy Ombré

Dark roots fading to a burgundy tip for a soft yet vibrant effect.

29. Mulled Wine

Berry-toned swirls for a rich, warm shade reminiscent of the festive drink.

30. Deep Plum

A jammy red overlay on dark hair for subtle plum-burgundy brilliance, especially in sunlight.